Tag Archives: Advertising

Political candidates can learn a lot from Hollywood.

As both an aspiring screenwriter and an advertising professional, I like to keep an eye on how movies are marketed. I love how you can always tell when they’re trying to convince you to go see a crappy movie. Often, … Continue reading

Posted in General, Twitter | Tagged , , , |

Negative advertising: Bad for Georgia, bad for you

What can we learn about marketing from the Georgia gubernatorial race? Well, first and foremost, there’s inherent danger in going negative. From day one after the primaries ended and the real race began, both candidates started slinging mud (each suggests … Continue reading

Posted in General | Tagged , , |